Four Facebook features for your business

Facebook has numerous built-in features to help small- and medium-sized businesses thrive. But chances are that most business owners are taking advantage of only just a few. With Facebook’s audience reaching 1.8 billion users monthly, it’s vital for your business to leverage the right tools to enhance growth. Here are four features you should start […]

5 ways to ensure the Cloud’s affordability

Cloud computing saves businesses a considerable amount of money, which explains its rise in popularity over the years. What many business owners fail to realize is that there are hidden costs associated with Cloud services. And while they might seem insignificant at first, they can add up to a staggering amount if left unchecked. Minimize […]

Marketing your SMB with Pinterest

Last October, Pinterest launched its first paid advertising service, “Promoted Pins,” which is geared toward large enterprises. Recently, a similar product named “DIY Promoted Pins” was released for small- and medium-sized businesses. This shows how popular social media has become in helping to establish an online presence for your business, and here are some tips […]

6 Mac security tips and tricks

Although well aware of its importance, users still overlook Mac security. This might be excusable if you’re using your device just to watch cooking shows or to experiment with PhotoBooth, but not if it’s being used in day-to-day business operations. Deter internal and external threats from compromising your device with these tips: The basics Let’s […]

Make your SMB stand out on social media

To truly make an impression on consumers, small- and medium-sized businesses are pulling out all the stops. Standing out from your competitors could increase your chances of earning revenue. Many SMBs are now turning to social media and content marketing strategies to gain a competitive edge. Stay one step ahead of the rest with these […]

Ugly websites cost your business big time

Good things come to those who wait, and this is especially true for small- and medium-sized businesses that plan on creating an eCommerce website. According to Vistaprint’s study on 1,800 consumers, 42 percent of respondents are “very unlikely” to buy from unprofessional or ugly websites. Go through your site and ensure everything is in order. […]

An essential checklist for WordPress users

Wake up. Take a shower. Get dressed. These are just some of the numerous tasks we do every single day. They may not be fun, but they are essential to our daily routine. Managing a website is very much the same. By going through the necessary steps, you can ensure the speed and security of […]

Benefits of social media policy reviews

Does your business have a social media policy? If so, when was the last time you updated it? If you’re taking too long to answer these questions, that isn’t a good sign. Because you should be conducting regular reviews, at least annually. You’d enjoy innumerable benefits, and deter your employees from obsessing over Snapchat filters […]

Microsoft says goodbye to Windows Vista

We live in a digital era where innovations are emerging quicker than the speed of light. This means older operating systems might soon be discontinued. Case in point, Microsoft Vista. After a 10-year run, Microsoft is set to discontinue support for Vista users from April 11th onwards. On top of that, key security or software […]

How to use Snapchat for your business

A growing number of small- and medium-sized businesses are turning to social media to help facilitate growth. The reasons are obvious, social media is easy-to-use and capable of reaching an enormous amount of users. That being said, you might be missing out on one of the fastest growing platforms available: Snapchat. Over 71 percent of […]